Business is booming on the Internet. According to the reputed market research institute Forrester Research, online sales in Germany alone are heading for some US-$ 8 billion in the year 2003.

Entrepreneurs are learning that the risks of doing business on the Internet are minor in comparison with the drawbacks of dispensing with such a major marketing channel. Meanwhile, users are shedding their reticence about shopping - and ordering - online.

Since 1996 rdts AG has been developing and perfecting the much-acclaimed online shopping system ShopMall. You can have the program tailored to your own specific needs or opt to participate in a branch solution.

ShopMall's entire back-office and back-end range is especially high-powered. ShopMall can be installed and put in operation "in a jiffy" with no programming required.
This is an all-in solution comprising accounts management, cataloging, orders processing and a powerful integrated Sybase SQL database. Of course, the system ties in neatly with all major payments systems and integrates just as easily into existing merchandise information systems.

A generous array of design tools enables realization of individualized shops. Secure, comprehensive conduct-of-business functions for all tasks from acknowledgement of orders to business analysis and personalized Online-Marketing all belong to the standard scope.

With ShopMall, you can make your core business "Internetable" and secure yourself a new - global - sales channel. You'll get your products to market more quickly, achieve better results with less resource expenditure, improve your service, and expand your sales volume.

Integrating ShopMall into your operational processes will enhance your efficiency of communication. ShopMall will give you the capacity to react more quickly and flexibly to your customers' requirements and keep you abreast of changing market conditions.

Are you, too, getting tired of just presenting your products as static displays? Do you, too, think it would be wise to exploit the Internet's dynamic, interactive possibilities? Then ShopMall is worthy of your consideration.

Electronic Commerce is often equated with "ordering and paying for products or services via the Internet." But there's much more to it than that. The term E-Commerce denotes the dynamic, interactive transaction of all business processes via the Internet such that marketers are able to secure some crucial advantages:

• global presence of the company and its products and services,
• improved competitiveness
• better customer orientation and bonding,
• faster, more flexible reaction to customer needs,
• shortening or elimination of supply chains,
• new sales and procurement structures,
• development of new business segments,

E-Commerce activities can be optimized by integrating such operational processes as information management, invoicing, inventory control, ordering and service.

E-Commerce - once just a promise - is now reality. Already, more than 60 percent of the world's 200 million Internet subscribers are using it as an ordering medium. Small businesses in particular can profit from that enormous potential.

The average online shop can expect to increase sales and gain new customers at a rapid pace, thus securing a good ROI in a few months.

You, too, can enjoy the unlimited competitive advantages of online trading.